PUNCH: The Best High-End Spirits for Cocktails

This year, we polled more than 25 bartenders across the country for their favorite high-end spirits to use in cocktails. While several of last year’s top-shelf picks are still highly favored, some exciting newcomers have emerged, along with a few trends: spirits that blur the line between categories (like Scotch aged in ex-rum barrels) seem to be on the rise, in addition to well-made flavored spirits (like a mezcal distilled with mango).

After sifting through the responses, we compiled the most popular choices in each category, plus some standout, impassioned recommendations. Here’s what surveyed bartenders had to say.

White Rum / Cane Spirit

Most popular: Clairins from The Spirit of Haiti

Recent years have seen a great white rum expansion, in which interesting, boldly flavored options have become more variable and more available stateside than ever before. Clairins from The Spirit of Haiti were most commonly mentioned here, particularly the Vaval, a floral and herbaceous bottling, and the Le Rocher, which Adler says is “similar to agricole-style rums, but with an increased funkiness and grassiness. The distillery also uses a percentage of dunder, the residual backwash in each batch, which makes it heavier on the palate with a light smokiness.” Also, these bottlings are still fairly affordable. “Like a lot of rums, some might not call these ‘top-shelf,’” notes David E. Yee, bar manager at Cobra in Columbus, Ohio, but that’s “because they’re radically underpriced.”

Aged Rum

Most popular: Hampden Estate

Tulloch sums it up: “Hampden Estate is high-octane, intense and makes a damn good Daiquiri.” While many surveyed bartenders recommend serving this spirit neat to fully appreciate it, Hampden Estate also shines in cocktails where it plays the starring role, like a rum Old-Fashioned. “I love a good high-ester Jamaican rum and this one ranks high on my list,” says Flowers. “Give me overripe banana, tropical fruit, terroir goodness!”

Overproof Rum

Most popular: Rivers Royale Grenadian Rum

Dennison and Flowers recommend this rum, especially in Daiquiris. “Rum, lime and sugar may sound simple, but with Rivers Royale Grenadian Rum, it is complex,” says Flowers. “It has the grassy, briny flavor of sugarcane juice rum that I love, but it also has herbaceous, tropical fruit notes that play exceptionally well in cocktails.” 

BBC: 'Is it for a day or four years?' Tariff uncertainty spooks small businesses

Donald Trump's talk of applying new tariffs to goods from America's biggest trade partners has sparked months of uncertainty for business owners.

On Saturday, the president made good on his threats, ordering a new 25% tax on shipments from Mexico and Canada and raising existing tariffs on goods from China by 10%.

But that has not stopped the questions.

"Is it for a day, is it a political flex or is it something that will last for four years?" asked Nicolas Palazzi, the founder of Brooklyn-based PM Spirits. He runs a 21-person business that imports and sells wine and spirits, about 20% of which come from Mexico.

Trump's orders set in motion threats that the president has discussed for months, striking at shipments from America's top three trade partners, which together account for more than 40% of the roughly $3tn goods the US imports each year.

Canadian oil and other "energy resources" will face a lower 10% rate. But otherwise, there will be no exceptions, the White House said.

Trump said the tariffs were intended to hold Canada and Mexico accountable for promises to address illegal immigration and drug trafficking.

The measures go into effect on 4 February and are to remain in place "until the crisis is alleviated," according to the orders.

If the plans were not a surprise, they still presented a potentially stunning blow to many businesses, especially for those in North America. The three countries have become tightly linked economically after decades of free trade under a treaty signed in the 1990s, known then as Nafta and updated and renamed under the Trump administration to USMCA.

The growth of mezcal in the US, brought in by businesses like Palazzi's, has been part of this shift.

Since 2003, consumption of tequila and mezcal has roughly tripled, increasing at a rate of more than 7% each year, according to Distilled Spirits Council, a trade group.

Overall since the 1990s, trade in spirits between the US and Mexico has surged by more than 4,000% percent, said the organisation, which issued a statement after the president's announcement warning that the tariffs would "significantly harm all three countries".

For months, Palazzi has been fielding nervous questions from his suppliers in Mexico, who are typically small, family owned businesses and may not survive if the tariffs are prolonged.

If it sticks, he said the 25% tax on the bottles of mezcal, tequila and rum he brings in will push up prices - and sales will drop.

"Definitely this is going to impact the business negatively. But can you really plan? No," he said. "Our strategy is roll-with-the-punches, wait and see and adapt to whatever craziness is going to unfold."

Economists say the hit from the tariffs could push the economies of Mexico and Canada into recession.

Ahead of the announcement, Dan Kelly, president of the Canadian Federation of Independent Businesses, described the looming tariffs from the US, and expected retaliation, as "existential" for many of his members.

"Look, we get that the government has got to respond in some fashion …. But at the same time we urge the government to use caution," he said, comparing tariffs on imports to chemotherapy: "It poisons your own people in order to try and fight the disease."

"It's going to have an effect everywhere," said Sophie Avernin, director of De Grandes Viñedos de Francia in Mexico, noting that many Americans own Mexican alcohol brands and Modelo beer is actually owned by a Belgian company.

Trump, who has embraced tariffs as a tool to address issues far removed from trade, has dismissed concerns about any collateral damage to the economy in the US.

But analysts have warned the measures will weigh on growth, raise prices and cost the economy jobs - roughly 286,000, according to estimates by the Tax Foundation, not including retaliation.

Those in the alcohol business said the industry had already been struggling to emerge from the shadow of the pandemic and its after-shocks, including inflation, which has prompted many Americans to cut back on dining out and drinking.

Smaller firms, who typically have less financial cushion and ability to swallow a sudden 25% jump in cost, will bear the brunt of the disruption.

"I'm pretty frustrated," said California-based importer Ben Scott, whose nine-person business Pueblo de Sabor brings in brands from Mexico such as Mal Bien and Lalocura.

"There's just a huge cost that's going to affect so many people in ways other than they're paying a couple bucks more for a cocktail, which doesn't sound like a tragedy."

Fred Sanchez has spent years pushing to expand his business, Bad Hombre Importing, a small California-based importer and distributor of Mexican agave-based spirits like Agua del Sol, and was recently working on deals in New York and Illinois.

But his potential partners started hesitating as Trump's tariff talk ramped up last year.

Now, instead of expanding, he is contemplating selling off his stock of liquor and possibly shutting down. He said he had little capacity to absorb the jump in costs and saw little scope for raising prices in the current economy.

"25% is just not something that we can realistically pass onto the consumer," he said.

Sanchez said he believed that Trump might be using tariffs as a negotiating tactic, and the tax could be short-lived. Still, for his business, damage is already done.

Financial Times: Make mine a Stinger… why cognac cocktails are trending

Forget the Spicy Margarita – here’s what the mixologists will be ordering at the bar

The Spicy Margarita is everywhere – in plenty of bars I know it now accounts for half of all drinks sales. But what would we all be drinking if the bar world’s top tastemakers had their way? In my survey, brandy won by a landslide, with cognac, Armagnac and apple-based calvados all getting plenty of votes. “Cognac is the king of spirits, it’s got so much going on,” says Jake Burger, proprietor of Portobello Star in London’s Notting Hill. He recommends the 19th-century Cognac Cocktail – essentially an Old Fashioned made with brandy – “which is what we’d all be drinking today if phylloxera hadn’t wiped out all the French vineyards and turned America into a whiskey-drinking culture”. For a really authentic Cognac Cocktail, he says, use Sazerac de Forge & Fils cognac, which is modelled on pre-phylloxera recipes (£121, masterofmalt.com). Under the £80 mark he also likes Merlet XO, Fanny Fougerat Iris Poivré XO and Prunier VSOP. Armagnac comes highly recommended by Sipsmith co-founder and master distiller Jared Brown and Sebastian Tollius, beverage director of Eleven Madison Park’s new Clemente Bar. “It’s rustic, full of character and versatile,” says Tollius. He favours the small batch bottlings by French specialist PM Spirits (from $62.50, pmspirits.com). “Perfect [as a sub for whiskey] in classics like Manhattans or as a stand-in for cognac in a Vieux Carré.” Ennismore’s head of bars Robert Simpson makes the case for calvados, “which has flavours from crisp fresh fruit through to apple strudel”. Punch editor Talia Baiocchi agrees: “I love a simple calvados and tonic.”

PM Spirits VS Overproof VS Bas Armagnac, $62.50 for 75cl, pmspirits.com

Liqueurs were another strong performer – and particularly crème de menthe. Which would have shocked me had I not, uncharacteristically, found myself ordering a Stinger in the Spy Bar at Raffles London just recently. This minty digestif sees cognac laced with white mint liqueur; it’s typically shaken and served “up” in a coupe or over crushed ice. Spy Bar makes its own After Eight-infused crème de menthe, but Tempus Fugit (£31.50 for 70cl, bbr.com) is also excellent. Another liqueur due a revival, according to drinks writer and co-owner of the Pacific Standard in Portland, Oregon, Jeffrey Morgenthaler, is the monastic nightcap Bénédictine DOM (£31.25, thewhiskyexchange.com) – he favours the “sweet, peppery, herbal French liqueur” in a rye whiskey-based La Louisiane cocktail. NoMad London’s Leo Robitschek, meanwhile, pleads the case for amaretto, particularly in a sour. If there’s a common theme in all of this, it’s the after-dinner drink. Perhaps 2025 will see the red-hot Margarita make way for something a bit more smouldering. 

Stinger

Some might find this old-school 3:1 formula a bit heavy on the crème de menthe. If in doubt, start with less and then work your way up.  60ml VSOP cognac or armagnac 20ml white crème de menthe (such as Tempus Fugit) Method: Shake with ice and then either strain into a cocktail glass, sans ice, or serve over crushed ice in a rocks glass. 

Bloomberg: The 15 Best New Bottles I Tried in 2024, From $26 to $26,000

Season’s greetings, spirits sippers! It’s Brad Japhe, the resident expert on the subject, reporting for duty. As is customary this time of year, I’m presenting my annual list of the absolute best bottles I encountered over the past 12 months. The stable of contenders was crowded in 2024: Of some 322 new expressions sampled, I counted no less than three dozen deserving of effusive praise. Sadly, some of those offerings are just so painfully pricey and/or excruciatingly allocated that I couldn’t, in good conscience, include them here.

Instead, my choices embody a wide variety of liquid across all categories and price points. Make no mistake, you will see bottles fetching four- or even five-figure sums—entries are organized in order of increasing cost—but it’s all relatively available for purchase. You won’t need an estate planner to broker acquisition.

But before we get to the big reveal, let’s recap the year’s major headlines. Beyond spotlighting the shape of the industry in 2024, these news items hint at where we’re headed in the months ahead.

For one thing, people aren’t paying as much for rare whiskey. A recent report from the financial advisory firm Noble & Co. indicated that the value of auctioned scotch cratered by 40% in 2024. But that hasn’t slowed the trend of formerly shuttered “ghost” distilleries rising from the grave across the Scottish landscape, as I reported this summer.

Tariffs proposed by the incoming administration mean your favorite tequila could effectively become 25% more expensive in the year ahead. And a separate trade war with the UK could persuade domestic scotch consumers to experiment with single malts from emerging markets such as India or New Zealand.

Or, perhaps they’ll start exploring American single malt, since the category is finally going to be recognized by the Alcohol and Tobacco Tax and Trade Bureau, after more than eight years of lobbying efforts.

But enough speculating about what’s coming. Here are my best bottles of 2024.

Alambique Serrano Rum Blend #5 — $70.Source: Vendor

Alambique Serrano Rum Blend #5

There’s more than just mezcal coming out of the highlands of Oaxaca. This artisanal brand from the steep hillsides of Santa María Tlalixtac specializes in world-class rum. In fact, you’ll be hard-pressed to find sugarcane distillate anywhere drenched in as much complexity as this 65.9%-ABV spiced-banana bomb. It’s a 50-50 blend of column spirit, aged for 27 months in ex-bourbon casks, with pot still spirit aged for 19 months in new French oak. Cut it with a splash of water to extend a tobacco and toasted almond-toned finish. Or knock it back neat, if you dare. ($70)

Hampden Great House 2024 Jamaican Rum — $130.Source: Vendor

Jamaica’s holy house of funk never disappoints when it comes to full-bodied expressions, brimming with over-ripened fruit. Although the exact recipe of this annual limited release shifts each year, it invariably involves a blend of rums that epitomize the brand’s signature style. This time around it finds form in a 57%-ABV sipper that wows with an initial wave of marmalade and cranberry relish, revealing more tropical fruit undertones as it warms in the dram. ($130)

Gear Patrol: The Buffalo Trace of Rum Is Still Cheap and Easy to Find. For Now

A bourbon lover’s guide to the best spirit you’re not drinking yet.

Early adopters have long prophesied rum’s rise. Surely, it would only be a matter of time until bourbon drinkers would be drawn in by the two drinks’ similarities.

They were right in one sense but wrong in another. Bourbon whiskey shares much with rum but whiskey fanatics will only convert if given a pressing reason to. And ironically, it’s bourbon’s own swelling popularity that’s provided one.

There are other, perhaps even better, reasons the modern bourbon-whiskey drinker might be tempted by the rum world’s easy-going nature. However, the simplest argument comes down to numbers: if you could buy Pappy van Winkle for $130 right now, would you?

Bourbon whiskey’s popularity has reached the point where many coveted bottles — including Pappy, not to mention most of the Buffalo Trace lineup — are effectively unobtainable.

By contrast, rum offers more: varieties, flavors, eccentricities and, critically, availability. Step back and compare the breadth of flavor profiles in the rum world to that of bourbon — or even whiskey, bourbon’s parent category — and rum is the clear winner.

This is mostly due to one of rum’s unique traits: decentralization. Where bourbon, Scotch and spirits like tequila and cognac are, to different degrees, bound by regulation, geography and strict definitions, rum is a loose cannon.

Make it with molasses, you’ve got rum. Make it with fresh sugarcane, and you still have rum. Age it (or don’t), blend it with spices (or not), filter out the color (or add it) … it’s all rum.

With that in mind, here are the best rums for an ex-bourbon drinker to start with — from the true Pappy of rum to the Bacardi you should be drinking.

The Buffalo Trace of Rum

The Real McCoy Barbados Rum 12 Year

• Origin: Barbados

• ABV: 40%

• Price: $61+

Reliably excellent, well-made and expertly matured, The Real McCoy 12-year-old rum is named after a famous Prohibition-era rum smuggler whose product became known as “the real McCoy” due to the number of fakes at the time.

Today, it’s sourced from the Barbados-based Foursquare Distillery, the rum producer closest to capturing the enormous pull of Buffalo Trace Distillery in the bourbon world.

The Pappy of Rum

Great House Distillery Edition Single Jamaican Rum

• Origin: Jamaica

• ABV: 57% (2024)

• Price: $135+

Hampden Estate has been making rum on a near-continuous basis since 1779, and its Great House blend (released every year since 2019) has quickly earned a reputation for intense, rich flavor and a healthy dose of rum funk.

For longtime rum drinkers, it represents rum’s mighty potential. For former bourbon lovers, it offers a glimpse into a category not yet destroyed by hype magnets.

The “Made in USA” Rum

Privateer Rum Distiller’s Drawer

• Origin: USA

• ABV: Varies

• Price: $70+

This top-notch rum comes from an odd place: America. By most accounts, Privateer is the best in the country — and it’s not made anywhere near the tropics, either.

Based in Massachusetts, Privateer’s Distiller’s Drawer series offers rum from barrels hand-selected by its master distiller, and they’re some of the most whiskey-like bottles in the category. Expect oak, vanilla, burnt sugar and more classic bourbon notes.

The White Dog of Rum

Clairin Casimir

• Origin: Haiti

• ABV: Varies

• Price: ~$50

If you want to go straight to the bottom of the rabbit hole, Clairin is a good way to do it. It’s usually unaged, so it has more in common with white whiskey than bourbon proper. It’s also made with wild sugarcane and dunder, which is a bit like the sour mash of the rum world (but used far less frequently than its whiskey counterpart).

All this lends Clairin a deep funkiness that blends with the base spirit to invoke whiskey, mezcal, natural wine and rum all at once.

Forbes: Ho Ho Ho And A Bottle Of Rum

These fine aged rums from all over the Caribbean are perfect to... well, you COULD gift them for the holidays, but it’s more fun to sip them yourself.

It’s holiday time, and that means it’s time to light the tree, deck the halls, fire up the menorah... and also time to put lots of bottles of alcohol into gaily decorated gift bags to hand off to assorted loved ones, friends, business associates, doormen, and so on. But here’s a little secret — while you’re picking up bottles of Johnnie Walker Blue Label or Tanqueray or Veuve Cliquot or any of the usual gifty standbys, you can also pick up a bottle of delicious rum and — wait for it – take it home to drink yourself. What’s stopping you? And I don’t know about where you live, but here in New York City, a day of navigating around slow-walking tourists and harried, half-sprinting natives at holiday time calls for a little liquid reward.

Rum, even the fanciest of fancy bottles, isn’t necessarily the ideal gift. People think of it as sweet stuff, fit only for mixing into frozen daiquiris and the like. That implicit bias prevents a lot of folks from sitting down with good aged rums and really giving them a chance. If they did, they’d find they aren’t only not sweet, but they’re as complex and multi-layered as the finest whiskies or cognacs. But since you already know that, why not save the good stuff for yourself? And the best part is, since rum is so misunderstood, most of the really good ones, even rare bottles, can be had for a fraction of the cost of a rare bourbon or single malt. So you’ll be splurging on yourself without blowing up your bank account. Win-win!

Here are a few of my favorite rums that have hit store shelves in the last few months, all of which are worth your time. Some will be harder to find than others — and a couple will be all but impossible to track down. But I hope you’ll see that as a challenge rather than an impediment.

Hampden Estate's Great House has been standing since 1779; the rums in the blend are slightly younger.

Hampden Estate Great House 2024 (57% ABV, $130). The GOAT of Jamaican rum distilleries? That’s a tall order, but Hampden Estate is certainly in the running for greatest rum distillery you’ve (probably) never heard of. Operating since 1753, the estate’s pot-still rums were used exclusively in blends until 2018, when the world could finally sample its estate-aged rums unadulterated. The Great House series, launched in 2019, is an annual limited edition using different blends of the distillery’s eight marques, or recipes, of rum. 2024’s blend skews a little younger than usual, with the vast majority of it aged four years or less. But aging in Jamaica’s tropical heat makes things move quickly, and this is a terrific, fully mature rum. The nose is redolent of overripe banana, sweet apple, and a hint of tar; on the palate, sweet notes of pineapple, coconut and vanilla are met by a dry, peppery spice. The finish is lingering and warm, with notes of tobacco and dark chocolate. A fine introduction to Hampden if you haven’t tried it before, and a snazzy addition to the collection if you have.

Food & Wine: 7 Cognacs for Sipping, Mixing Into Cocktails, and Gifting, From $50 to $700

Cognac is still one of the most exciting spirits on the market.

Walking into the cellars of the Château de Cognac is as close to time travel as I’ve ever come. The structure traces its roots back to the 10th century, when it was built as a fortress overlooking the Charente River in southwest France; half a millennium later, King François I was born there. Today, it’s home to the Cognac producers Baron Otard and D’Ussé, and the cellars, with their arched ceilings and stacks of age-darkened barrels, feel somehow apart from time.

Still, Cognac is far from stuck in the past. In 2023, Fawn Weaver, spirits-industry powerhouse and founder of Uncle Nearest Premium Whiskey, acquired Domaine Saint Martin in Grande Champagne; the brand is among the few Black-owned Cognac producers, an example of how this ancient region is still evolving.

Cognac is arguably the most famous brandy in the world. It’s a highly regulated spirit, distilled twice in copper pots from wine produced primarily from Ugni Blanc grapes. Other varieties are permitted, but Ugni is king, thanks to its ability to retain its freshness through both fermentation and distillation. Like all wine regions, Cognac is broken up into smaller zones, and each of those six specific crus has its own particular terroir and microclimate that shape the grapes that grow there. 

What’s the Difference Between VS, VSOP, and XO Cognac?

The best Cognacs, like the region itself, seem to both defy and embody the graceful passage of the years. “Not only in the aging of the liquid — but in the fact that Cognac is not traditionally born from a single eau-de-vie. Rather, it is a blend of different estates, ages, and crus,” explains Vincent Chappe, the longtime global ambassador for Bisquit & Dubouché. “Blending a unique and rich Cognac is a complex and delicate art, executed by the master blender to yield a liquid that is an alchemy of time and place."

Blending, in general, is one of the keys to Cognac’s success. And unlike most other spirits, Cognacs can be aged in both dry and humid cellars; in the former, more water evaporates through the porous wood staves, which leaves a different imprint on the liquid inside than those passing their years in damper cellars receive.

As for those letters adorning bottles across brands, they’re simply an indication of the age of the youngest spirit in the blend. VS (Very Special) means at least two years old; VSOP (Very Superior Old Pale), a minimum of four; XO (Extra Old) is a minimum of 10 years.

But it’s important to note that older is not necessarily better. As with all aged spirits, both older and more youthful expressions can be excellent. The key is to drink broadly, across a range of producers and styles — perhaps starting with these seven choices.

Cognac Frapin Cigar Blend XO premier Cru de Cognac Grande Champagne

Layered with character and complexity, this XO comes from estate-grown grapes that were crushed, fermented, distilled, and aged in humid cellars by Frapin. The result is sweet with cooked honey, baked apples, and dried apricots, plus light peppermint and cedar accents.

Seven Fifty Daily: The 9 Best World Whiskeys, According to Beverage Pros

Beverage directors and bartenders pick their favorite whiskey from lesser-known whiskey-producing countries, from a Taiwanese gold standard to a hard-to-find, small batch Spanish single malt

The map of world whiskey has been steadily expanding. In the 2024 World Whisky Awards, over 40 countries competed—twice as many as a decade ago—with entries from Sweden to South Africa. 

Investment has followed. The Diageo-backed drinks business accelerator Distill Ventures took on Australia’s Starward in 2015 and invested $10 million in Denmark’s Stauning Whisky, which launched stateside last year and is fast gaining cult recognition. 

The number of world whiskey cases sold is a fraction of what the big whiskey players produce. In the U.S. alone, 31 million nine-liter cases of American whiskey were sold in 2023; comparably, Taiwan, which produces Kavalan, arguably the leading world whiskey on the market, is home to just two distilleries. But for a contingent of whiskey aficionados, a dram from one of these lesser-known whiskey-producing regions offers an unparalleled sense of discovery—and they could be catalysts for change. 

“As more world whiskeys enter the U.S. market, they will challenge the dominance of traditional categories like bourbon and Scotch by offering distinct alternatives,” says Scott Milne, the director of marketing for Stauning. “The influx of brands signals a coming consumer shift.”

Producers utilize the unique conditions of their home country to innovate, whether that’s in the use of local grains or native wood, or working around weather conditions that are often radically different than in Scotland or Kentucky. And this in turn inspires traditional producers, says whiskey educator and consultant Tracie Franklin. “Not only do we have these unusual countries producing whiskeys that are very much attuned to their climate, agriculture, and their particular flavors, we also have these amazing whiskies that now have the freedom to be more experimental with their production process because the world whiskeys are coming out and blowing flavors through the roof.” 

SevenFifty Daily reached out to bartenders, beverage directors, and whiskey specialists to ask which bottles from lesser-known whiskey-producing countries are worth stocking up on right now. (All whiskeys are listed with suggested retail price per bottle).  

Navazos-Palazzi Malt Whisky ‘Bota Punta,’ Spain; $125

Selected by Neal Bodenheimer, owner and partner, Cure, New Orleans 

“I absolutely love the texture of this Spanish malt whisky,” says Neal Bodenheimer, the owner and partner of New Orleans cocktail bar Cure. “When you combine the texture of a delicate malt whisky with a quality oloroso sherry cask finishing from the sherry whisperers at Equipo Navazos, well, it’s absolutely peerless.” 

Navazos-Palazzi is a partnership between Jesús Barquín and Eduardo Ojeda of Spain’s Equipo Navazos—passionate bottlers of sherry wines—and Nicolas Palazzi’s PM Spirits in Brooklyn. The most recent release is the Bota Punta, a 15-year-old bottling, using casks that were bota punta—at the end of the bottom row of barrels in a solera—and therefore subjected to more air, light, and aeration. With just 900 bottles, it’s highly sought after. “Everyone on the team is super passionate about it,” says Bodenheimer. “It can be hard to get a traditional malt drinker to take a chance on a relatively pricey dram of Spanish malt. But for an exceedingly hard bottle to find it’s a really great deal.” 

PUNCH: Don’t Know Where to Start With Mezcal? Here Are 10 Producers to Know.

In a category facing increased industrialization, these brands are fighting to preserve regional traditions.

In 2023, more than 400 brands of mezcal were exported from Mexico. That doesn’t include the increasing number of producers who are choosing not to certify their spirits, often labeling them “destilados de agave” (“distillates of agave”) instead. With so many options entering the market, figuring out which producers to seek out in order to support economic, environmental and social justice in a category facing increased industrialization (and the troublesome issues that come with it) can feel like an impossible task. 

To help, we’ve compiled a list of brands that are setting a strong example of best practices for others to follow. Many of them are producer-owned, while others source from a variety of producers but have initiatives in place to encourage positive environmental and economic practices and the preservation of regional customs. There are, of course, plenty of other great producers making incredible mezcal in this vein, but consider this list—most of which are widely available across the United States—a strong starting point.

Cinco Sentidos

What started as the house mezcal for El Destilado restaurant in Oaxaca City evolved into an export brand in 2017. Owner Jason Cox has cultivated long-standing relationships with a core lineup of producers in Oaxaca and Puebla during his time living in Mexico. With Cinco Sentidos, he pays above market price for batches and does not pressure producers to meet certain volume demands; it is entirely up to the producers how much they choose to make and sell. Cox also implemented a 10 percent profit-sharing program to help producers invest in everything from basic personal needs to land and distillery infrastructure.

@agavesocialclub - PM Projects destilado de agave

Agave Social Club reviews PM Spirits Project - destilado de agave. Doug has quickly turned @agavesocialclub into one of the most respected agave-centric podcast & social media channels out there.
if y’all aint following him on all different platforms already, y’all should.

video credit: Agave Social Club / Doug Price

#drinklessdrinkbetter #agave #pmspirits

Vinepair: The 30 Best Rums for 2024

As much as any other spirit, it’s safe to say there’s a style of rum for everyone. Nations across the globe have made it for centuries, with regions and producers offering different interpretations via distinct base ingredients — fresh cane juice, cane syrup, and molasses — as well as varied fermentation and distillation techniques.

Expressions arrive unaged and uncut; matured but with color later stripped away; or following decades in casks old and new. Some bottles are specifically produced for cocktails; others, owing to the price tags that accompany them, demand to be sipped, whether neat, on the rocks, or proofed down to the drinker’s preference. Then there are flavored or spiced releases, which accounted for over 50 percent of the rum sold in the U.S. in 2023.

With all due respect to the fictitious sailors that typically adorn such bottles, we did not consider flavored selections for our annual roundup of the best rums to drink right now. But we did dive deep into the diverse range of examples listed prior, tasting more than 120 bottles from over 20 nations across the globe.

Those samples were sent to VinePair (free of charge) by producers, importers, distributors, and PR firms. We tasted each one non-blind because we recognize that price plays one of the most important roles when you’re shopping at the liquor store or online, and should therefore be considered when evaluating a product.

The final list does not represent the 30 highest-scoring rums from the tasting, and instead aims to showcase the best offerings at every price point and across every interpretation of the category. We’re confident that the final selection offers a solid option for every occasion, budget, and palate. After all, there’s a style of rum for everyone.

The Best Rums Under $50

Transcontinental Rum Line High Seas

As the saying goes, “what one rum can’t do, three rums can.” Sure, you can craft your own blends, but why bother when the fine folks behind Transcontinental Rum have done it for you with this excellent mix of Panamanian, Jamaican, and Martinique distillates? Expressive and brimming with character, its savory, vegetal, slightly sweet profile offers a solid foundation for world-class cocktails.

The Best Rums Under $100

The Spirit of Haiti Clairin Vaval

Bottled at a precise 53.5 percent ABV, this Clairin is produced by Distillerie Arawaks, owned and operated by Fritz Vaval, whose family has been in the farm distillery business for close to 80 years. Fermented using ambient yeasts and distilled on a proprietary still, the nose of this spirit juxtaposes papaya and mango with salty umami aromas. The palate commits to more fruity and vegetal notes, with an enjoyably abrasive finish that speaks to the hands-on, traditional practices that led to its creation.

Privateer True American Bottled In Bond Rum

Magical things are happening in the rum realm up in Massachusetts, specifically at the premises of Ipswich-based Privateer Rum. Fusing American traditions with Caribbean-style spirits, this molasses-based bottled-in-bond release might seem initially shy on the nose, but that’s only a reflection of its refined, nuanced character. Where aromas of molasses, mocha, and caramel arrive softly, they explode on the palate, landing with a rich, borderline syrupy mouthfeel. Ideal for bourbon drinkers, this is a bona fide sipper.

Papalin 7 Years Old

A blend of two Jamaican pot still rums, this release features spirits distilled and aged at Worthy Park and Hampden Estate. The nose reveals classic Jamaican funk alongside hints of underripe stone fruit and grassy notes. The palate shifts to savory, umami character, with a Band-Aid note emerging on the finish that evokes a touch of peated Scotch. A complex rum that makes for a great sipping experience with or without ice, at 46 percent ABV, most drinkers won’t find the switch in temperature and dilution necessary, but it certainly isn’t unwelcome on a warm summer’s day.

Beenleigh Artisan Distillers 2013 Single Blended Rum

Beenleigh, Australia’s oldest operating distillery, was founded in 1884 in the sugar cane-rich northeastern state of Queensland. Those 140 or so years of experience have translated to a fruity and energetic spirit here, with oak and vanilla aromas raising the curtain, followed by more pronounced notes of tropical fruit and melon. At 10 years old, the palate is similarly lively, with ginger syrup and pomegranate molasses leading the charge. This is an elegant but easygoing sipper.

Hampden Estate HLCF Classic

A flagship expression from one of Jamaica’s most renowned producers, HLCF is shorthand for “Hampden Light Continental Flavoured.” Production features ambient yeasts, extended fermentation periods, 100 percent pot still distillation, and four years aging in tropical climates, which the brand notes is “equivalent” to 11 years in Europe. What does that translate to? Plenty of funk on the nose with added aromas of papaya, tart/savory tropical fruits, and molasses. A classically Jamaican profile on the palate, this rum certainly sips above its modest age statement.

The Best Rums Over $100

Isautier Traditional Rum 16 Year

Another stellar inclusion from the small island of Réunion, this rum was put into barrel in May 2006 and bottled in September 2022. Its producer, seven-generation family-run Maison Isautier, unusually makes both cane-juice- and molasses-based rums. This release falls into the latter camp, arriving at 57 percent ABV — not that you’d guess that from the nose or palate, though. Instead, aromas of dried stone fruits, vanilla, and used oak shine through, while the flavor profile leans mineral-rich, with accents of roasted coffee, dried licorice, and Dmerara syrup.

La Maison & Velier Flag Series 24 Year Old Guyana Rum 1998

La Maison & Velier’s “Flag Series” aims to showcase remarkable bottles from regions where extended aging periods are an option. Guyana rum aged for almost a quarter-century definitely fits that bill, and in this case, the lengthy maturation was only possible because the initially bourbon-barrel-aged spirit was transferred at 2 years old from its tropical home to Europe, where it was then transferred to Port casks. The profile of the final spirit is understandably dense and concentrated and we found that it benefitted from a few minutes to fully open up. At which point, a stunning array of tropical fruit (particularly pineapple husk), oaky sweetness (vanilla), and red berry compote emerge. The palate follows with cacao, salted caramel, and zesty citrus notes, as if to remind us that this fine sipping rum is still remarkably full of life and energy.

PUNCH: This Tomato Martini Transcends the Trend

A tomato liqueur turns the internet’s favorite summer drink into a year-round staple.

ne might reasonably wonder why it is that I’ve waited for summer to end to share the perfect tomato Martini recipe. Well, in part, I wanted to let the TikToks, the trend pieces, the Reddit threads—the hubbub over tomato Martinis—die down, because people need to hear this. But it’s also because the secret to my tomato Martini recipe is not beholden to the short, finite window of peak tomato season. In fact, it allows you to tap into the magic of that brief period whenever the mood strikes. That’s part of its beauty. It also delivers what no other tomato Martini can: 72 varieties of the fruit squeezed into a one-of-a-kind liqueur that takes this recipe to the next level. 

The liqueur in question is aptly named Tomates, and it comes from the obsessive brain of biodynamic distiller (and winemaker) Laurent Cazottes. After researching thousands of known tomato cultivars and planting a selection of heirloom varieties on his farm in southwestern France, Cazottes harvests 72 types to be used in this organic tomato liqueur. Picked by hand and left to dry to concentrate their flavor, the tomatoes have their peels, stems and seeds removed before macerating in Cazottes’ own folle noire grape distillate. This pomace is then pressed and redistilled, then combined with some of the original maceration before bottling. The result is an amazingly fresh, delicate liqueur with a hint of earthy tomato “funk.” In a Martini, the liqueur brings a welcome salinity that makes for the cleanest take on the dirty Martini, with just a subtle hint of umami and an underlying freshness.

The Best Tomato Martini

Thanks to tomato liqueur, this summer staple can be enjoyed year-round.

Before you balk at the price, know that I’ve done the math. A half-bottle (375 milliliters) of Tomates will run you a penny under $70. That’s 25 Martinis per bottle, or about $3 of the stuff per Martini. Combining it with navy-strength gin (my recommended base for the drink) and a classic dry vermouth, you should end up with a Martini that costs around $5. For the ability to conjure the best tomato Martini on a whim—even out of season—I’d say that’s a bargain.

Laurent Cazottes Tomates Organic Tomato Liqueur

French producer Laurent Cazottes is known for his preservationist approach when it comes to rare fruits, and this tomato liqueur puts his interests front and center. Formerly named 72 Tomates, and now known simply as Tomates, this unique liqueur marries 72 varieties of heirloom tomatoes—all cultivated by Cazottes at his farm—into a product that is equal parts fresh, funky and savory. With no comparison on the market, it’s a must-try, particularly in a tomato Martini where it outshines even fresh tomato water.

• ABV:18%

Everyday Drinking: Is Calvados Finally...Sexy?

I've been telling you about my favorite apple brandy for years. Maybe during our Brat Summer you'll finally embrace it. Plus: 15 bottle recommendations!

JASON WILSON

JUN 27, 2024

About a decade ago, a research study was published suggesting that apple consumption improved women’s sex lives. Researchers divided study subjects (more than 700 Italian women aged 18 to 43) into two groups: Those who ate apples on a daily basis and those who averaged less than one apple per day. The daily apple eaters scored much higher on the Female Sexual Function Index, which measures factors including desire, arousal, and satisfaction. According to the study, there’s evidence that apple consumption could be “related to better sexual quality of life.”

I mention this study today because, for more than a decade, I have attempted to convince more people to try Calvados, the exquisite apple brandy from Normandy—with rather limited success. I first tried, in the late aughts, in the Washington Post (twice actually). In the mid-2010s, I made my pitch at Tales of the Cocktail. In 2018, I tried to elevate Calvados with my critical eye at a highbrow wine magazine. I even put in a good word for it in my 2019 book, The Cider Revival. Of course, I’ve held forth extensively on Calvados here at Everyday Drinking.

So far, if I’m being totally honest, none of it has really moved the needle for my beloved apple spirit. Everyone loves Calvados when I pour it for them, but in general, it still remains out of the mainstream.

Sex, on the other hand, sells. And so, I begin my annual pitch for Calvados by highlighting the scientifically studied apple-sex correlation. To wit, a bottle of Calvados is made from about 15 pounds of apples. I’m not saying you’ll want to rethink your date-night drink of choice. I’m simply confident that my readers are people who believe in science.

In any case, now would be a perfect time to dive into Calvados, especially at the top end. There’s honestly never been a more exciting time to be a fan of apple brandy from Normandy. Recently, the Interprofession de Appellations Cidricole (IDAC) launched an expensive “Drink Calvados” marketing campaign with an early aughts indie sleaze vibe that might fit with the hot, trashy Brat Summer aesthetic we’re now experiencing.

Over the past few months, I have tasted a string of very exciting Calvados expressions from benchmark producers such as Roger Groult (18-year-old single cask), Christian Drouin (17 year-old, finished in Caroni rhum barrel) and Domaine du Coquerel (24 year-old-single cask).

But perhaps the most-awaited new bottles come from a collaboration between French spirits expert Alexandre Vingtier and importer PM Spirits. Vingtier selected three exceptional Calvados casks, a 12-year-old from Domaine Olivier, a 26-year-old from Domaine du Coquerel, and a 45-year-old from Cave Normande.

Vingtier is publisher of French rum magazine, Rumporter, and he writes for La Revue du vin de France, the leading French wine magazine. On my last trip to Cognac this winter, Vingtier and I spent an evening at his home, tasting through more than 30 brandy samples, including a dozen Calvados cask selections—a preview of what’s to come in the near future.

Born in Normandy, Vingtier insists that his native brandy ticks all the boxes that contemporary spirits geeks desire. “It's a very unique spirit,” he says. “It’s mostly sourced from small farms and distilleries, with little to no artificial fertilizers, the fruit of a very well balanced ecosystem with cow and horses living next to the trees. It's kind of the French mezcal, as some production is commercial but still a lot is family-produced for personal consumption.”

He’s convinced that Calvados is ready to be discovered by a worldwide audience. “Think mezcal in the 1990s,” says Vingtier. “Most of Calvados is not released internationally. Most small producers sell directly to consumers on their farm. So many terroirs and expressions have almost never been released. Especially single casks and cask-strength. Have even a hundred Calvados ever been bottled as single cask or cask-strength so far? I doubt it.”

Clockwise from left: Alexandre Vingtier; PM Spirits Collab Calvados; Domaine du Coquerel; Still at Cave Normande; Domaine Olivier; In the orchard; Pears at Cave Normande.

Palazzi of PM Spirits is a veteran of trying to sell expensive French brandy to Americans. But he sees something special in Calvados. “To me, Calvados is the last frontier of French brandy, as close as it gets to pure expression,” he says. “It talks to your ‘soul.’ It is not made to please anyone, it is not made to hit specific notes. It hasn't been altered by the large brands or conglomerates.”

Now is the time to jump on the Calvados bandwagon. Below are notes on nine top expressions, followed by a half-dozen value selections that are great introductions to the spirit.

Calvados Is Calling

PM Spirits Collab - Alexandre Vingtier Selections 12 year Calvados ($155)

Single cask distilled and aged at Domaine Olivier, a top producer in Domfrontais, known for its pear ciders and pear-based brandies. This 50/50 blend of apples and pears come from 30-year-old organic apple orchards and pear trees more then 200 years old. Aged 12 years in French barrique, and it delivers incredible complexity at such a young age. Dark amber, aromas of gingerbread, pineapple pastry, dark chocolate, molasses, and flavors of tropical fruit, membrillo, maple syrup, pepper, licorice, with a long nutty, balsamic, and kirsch-like finish. (47.9% abv)

PM Spirits Collab - Alexandre Vingtier Selections 26 year Calvados ($230)

Single cask distilled at Domaine du Coquerel from 95% apples and 5% pears from an orchard with 50-year-old trees. Complex nose of burnt orange peel, grilled apple, tobacco, hay, roasted nuts, with rich rancio notes throughout. On the palate it’s bold and fiery (bottled at 57.1% abv, super high for Calvados). Balanced by nuttiness and spice, as well dessert notes of tarte tatin, dates, and crème caramel, with unique, floral finish that lingers and lingers. Very distinct spirit that belies Calvados’ rustic roots.

PM Spirits Collab - Alexandre Vingtier Selections 45 year Calvados ($500)

Remarkably rare single-cask distilled at Cave Normande, made from a 50/50 blend of apple (15 varieties) and pears (12 varieties) from an orchard with trees ranging from 20 to 200 years. Nut brown in color, redolent of rancio: by turns sherry-like, rum-like, with beautiful aromas of antique furniture varnish, candied orange, and black tea. On the palate, there’s honeyed and dried fruit notes—fig, membrillo—spices and chocolate, and miles-long finish of grilled apple, almond paste, and cigar smoke. Imagine a Calvados with hair on its chest, wearing gold chain, and possibly driving a Corvette.

Roger Groult 18 Year Old ($100)

Show me an 18-year-old spirit, in any category, that offers better value than this. Expressive nose, at first full of carmelized apple, then candied citrus, then finally crisp apple peel, herbs, and autumn leaves. Silky and expansive in the mouth, balanced by juicy freshness, baking spice, and mouthwatering acidity at the midpalate. The long, earthy finish is a savory swirl of russeted apple skin, fruit leather, espresso, and wet stone that’s unique for a brandy of this age. (41% abv)

“Value” Picks Under $100

Everyone defines value differently. With prices continuing to rise, these days $60 is as low as I would go for quality Calvados—one that I would enjoy neat rather than use in a cocktail. Is $60 to $90 a value? I guess it all depends on your definition. When I look at categories like tequila, mezcal, rum, or whiskey, I’d say it’s comparable. Remember: An $80 bottle of spirits contains a little more than a dozen two-ounces pours. That’s roughly $6.67 per pour. How does that compare to what you pay for a middling spirit at your local bar?

Roger Groult 8 Year Old, Pays d’Auge, $80

This 8-year-old bottling is a reminder that Calvados doesn’t always need decades of aging. Intense nose, with baked apple, mulled spice, and sandalwood. But in the mouth it’s fresh and juicy, with ripe and crisp apple notes, and a creaminess at the midpalate. Notes of cardamom, cinnamon, and peppercorn throughout that slides into a long finish. Always a good, value introduction to Calvados. (41% abv)

Bloomberg: Your Next Investment Bourbon Should Be a Brandy

Illustration by Nico H. Brausch

By Christopher Ross

June 18, 2024 at 6:27 AM UTC

Bourbon collectors, I feel your pain. What was once a niche hobby for booze geeks has become a forbiddingly expensive and competitive endeavor, what with the annual Pappy Van Winkle lotteries (and heist) and secondary markets where a $2,000 bottle of 20-year Eagle Rare can leap to $14,000 in just five years.

Still, if you love the hunt for artisanal, rare spirits, have you considered pivoting from grains to grape? The warmth and woodsy flavors of single-barrel, full-strength cognac and Armagnac can closely resemble the taste of bourbon, at a more attainable price point.

“Folks who’ve had the opportunity to taste these bottles notice, wow, there’s that concentration, that similar profile of combining fruit and structure from the wood,” says Greg Faron, co-founder of new importer Bien Élevé in Washington, DC. Some vintage brandy can compare in flavor to glut-era bourbon, he says, referring to the 1970s-to-early-’90s period when distillers cleared out older, languishing whiskey stock under younger labels.

Bien Élevé joins established importers PM Spirits and Charles Neal Selections—plus upstarts such as Bhakta Spirits, from the founder of WhistlePig whiskey—as part of an expanding network of bottlers and retailers working with aficionados to build a ground floor for collecting these complex liquors.

Their biggest obstacle? The French.

See, when it comes to investment bourbon, what’s most sought-after are single-vintage bottles, ideally single-barrel, bottled at cask strength—offering a premium of intensity and purity and rarity, traceable to a specific location and point in time. But that’s exactly the opposite of how French brandy is traditionally produced.

Distillers at major cognac houses such as Hennessy and Courvoisier believe the beauty of their craft lies in artful blending; they lock up eaux-de-vie (unaged spirit distilled from grapes) from hundreds of growers to do so. There are strict brandy-making rules around grape varietals, distillation and minimum aging time in oak barrels, but blending isn’t actually a prerequisite.

“I’m French, so I can say this: The French feel they are the guardians of a tradition, which makes them not innovate whatsoever,” says PM Spirits founder Nicolas Palazzi, one of the first importers to bring unblended, collector-bait brandy to the US.

The Cognac region, Palazzi says, is particularly disincentivized to put out the kind of artisanal spirits that US buyers are clamoring for. If a producer decides to set aside a barrel for aging as a vintage cognac, a member of the Bureau National Interprofessionnel du Cognac (BNIC) must be present for its sealing. To open that cask for any reason, including if it’s leaking or damaged, they need to pay for another inspector to come out and oversee the breaking of the wax seal.

Moreover, Big Brandy doesn’t see much long-term strategy in single-barrel bottlings, as it’s only able to achieve its current sales volumes by blending spirit from different casks; the ultrapremium $4,000 Rémy Martin Louis XIII may contain as many as 1,200 eaux-de-vie, some as much as a century old. There are precious few growers in Cognac who don’t sell to the mass-market houses.

Steve Ury, a well-known former bourbon blogger, takes a cynical view of the Kentucky gold rush, so he turned his gaze toward France. He says his steadily growing Facebook group, Serious Brandy, now counts more than 3,000 members. He says American buyers have had to train smaller brandy producers to fill that desire gap between collectors and the conglomerates.

“Their first instinct was, you blend everything, you water it down to 40%—that’s what people want,” Ury says. “And we had to go and say, ‘No, that’s not what we want. We want to see those barrels. Just put ’em in a bottle. We don’t need you to do anything else.’ ”

There’s casks all over the place, all over France, sitting in garages and sheds.

Cognac houses Pasquet and Grosperrin are among producers that have gotten the memo, as well as L’Encantada Armagnac, he says, which can be “very bourbon-like. It’s dark and oaky because they don’t do as much treatment to it, they just sort of leave it in the barrel.”

Reid Bechtle, a collector in Virginia, agrees. He was so enchanted when first tasting L’Encantada’s Armagnacs in 2015 that he and fellow members of his private whiskey club—1789b, which buys whole barrels of spirits—foresaw the untapped demand and purchased three on the spot. Now, he says, L’Encantada’s fame has grown, and its small-batch, orange-wax-topped bottles command such a cult following that it’s often impossible to find at retail. “What we used to buy for $60 is now $300.”

For your own collection, this month PM Spirits is releasing a L’Encantada discovery box ($211) featuring 200‑milliliter independent bottlings of brandy distilled by three different domaines over three different decades: 1999, 2001, 2012. Dozens of years in barrel reveal beautiful tertiary aromas of dried citrus, tobacco and resin.

Cognac Frapin, a family-owned producer founded in 1270, focuses mostly on traditional aged blends, but it, too, is coming around, with help from Palazzi. A 1994 vintage released in May is a first for the maison: single-estate, single-cask, full-proof. Balancing the richness of the wood with subtle orchard fruit, vanilla and leather, it costs $265. Only 500 bottles were made.

Similarly, Bien Élevé imported a single-cask 1967 Cognac Lheraud Bons Bois ($640), perfumed with exotic spice and dried figs and elegantly rounded on the palate. “It’s become more of a focus in France, finally, for single-barrel picks,” says Faron, the Bien Élevé co-founder. Just a dozen of the 132 bottles of the Lheraud Bons Bois were allocated to the US.

I wouldn’t be surprised if major producers started earmarking exceptional casks as well, given that collectible, traditional blends have stalled. The compound annual growth rate by volume of ultrapremium-and-above French brandy was down 2% globally from 2018 to 2023, compared with ultrapremium bourbon’s 22% growth, according to IWSR, a global beverage alcohol data specialist.

“With French brandy, the extraordinary and extensive histories—over 700 years for Armagnac alone—and the tremendous ageability of these spirits, arguably far greater than most whiskeys, should mean that the possibilities for finding great spirits are near endless,” says Nima Ansari, a buyer for Astor Wines & Spirits in New York who stocks about 20 bottles of boutique brandy. Cognac can age longer than bourbon or American rye because of a cooler climate and less char on what are usually older, larger barrels.

But the ultimate factor may be the love of the hunt. As in the early days of searching for bourbon “dusties” on liquor store shelves, there’s a sense of undiscovered treasure out there, if you know where to look and strike quickly when opportunities arise.

If a vineyard hasn’t presold all its grapes to a brandy house, some farmers might have their own spirits distilled for consumption among friends and family or as an investment. “Every farm is a potential producer,” Ury says. “There’s casks all over the place, all over France, sitting in garages and sheds.”

In other words, there’s a lot of potential boutique brandy out there—and it’s all rare. Consider: If an importer comes across the private stash of an elderly couple, buys it and releases 170 bottles, it might be all that family farm ever produces.

For collectors who get a thrill from acquiring a truly one-of-a-kind spirit, it’s tough to put a price on those bragging rights. At least for now, though, a couple hundred bucks ought to do it.

Vinepair: The 15 Best Mezcals for 2024

Mezcal enthusiasts, of which there is a growing, occasionally dogmatic rank in the U.S., can reasonably argue that theirs is the ultimate spirit. Mezcal’s mid-aughts adoption in cocktail culture helped breathe new life into familiar cocktails via simple riffs, and gifted drinkers with more than a handful of beloved modern classics.

While those drinks rely on larger brands placed for that very use (like Del Maguey in the Naked & Famous), the category is overwhelmingly made up of small to tiny-scale producers. These artisans employ hands-on, traditional techniques, harnessing the diversity of seemingly endless species of agave to provide stunningly complex sipping spirits.

With much to geek out on, VinePair’s guide to the different types of mezcal, and the different varieties used in production, offers a comprehensive primer. But we’re here to explore brands, expressions, and the best bottles available right now on the U.S. market.

To compile this list, we tasted more than 60 samples submitted to VinePair (gratis) by producers, importers, distributors, and PR firms working on their behalf. Each was tasted non-blind, allowing us to factor price into our conclusion, and ultimately determine whether the bottle was worthy of inclusion on this list — the aim of which is not just to highlight the crème de la crème, but the best offerings across a wide range of price points.

NETA Tequilana Capón

NETA, Tequilana Capón – Wilfrido García Sánchez

Prior to the pandemic, the Tequilana agave (Blue Weber) grown by producer Wilfrido García Sánchez’s uncle Lalo made its way to Jalisco, where it was used to make unidentified tequilas. When those commercial relationships broke down because of shutdowns, Wilfrido and brother Ramón started crafting their uncle’s agave into fine, small-batch sipping spirits. One such example, this is a beautifully expressive release that begins citrusy, fruity, and mineral-rich, with an almost ghee-like quality lingering beneath. The palate is similarly bright and intense, with a finish that lasts an age.

Average price: $190
Rating: 96

Cinco Sentidos Cuishe

Cinco Sentidos, Cuishe – TÍO TELLO & EDUARDO “LALO” PEREZ CORTÉS

Technically sold as an uncertified agave spirit, this mezcal is produced from wild-harvested Cuishe that’s roasted with mesquite firewood and hand-chopped and mashed prior to fermentation. Its profile is lithe and clean, serving bountiful helpings of pineapple, jalapeño, and mineral notes. Smoke is an afterthought, and one that adds just a touch of savory character to the palate and finish, elevating the sipping experience to the next level.

Average price: $125
Rating: 94

Wine Spectator: Why Vermouth Is the Perfect Bridge to Cocktails for Wine Lovers

And why you should be storing this Martini staple in the fridge

By Kenny Martin

For decades, vermouth has been accumulating dust on the back bar, where a lonely green bottle waits to be used sparingly—if at all—in a dry Martini.

Luckily for wine and spirits lovers, change is in the air. In the past decade, established brands have upped their game, and small producers are making outstanding versions in both traditional and experimental styles. Vermouth generally offers excellent value, with most bottles priced less than $40. And vermouth is highly versatile—suitable for sipping on the rocks, mixing up a cocktail or savoring straight from a wineglass.

“Vermouth is the best of both worlds for me as a wine person,” says Madeline Maldonado, beverage director at José Andrés’ Mercado Little Spain. Its versatility, range of styles and ability to express terroir make it a natural bridge between wine and spirits—and a stylish addition to any home bar.

With soaring quality and diversity, there’s never been a better time to appreciate this fortified and aromatized wine.

What Is Vermouth, and How Is It Made?

Traditionally, the base wine for all vermouth is white. Most sweet vermouths get their color from a combination of sugar, botanicals and sometimes colorants. Spirit is added to the base wine, which results in an alcohol by volume between 13 and 22 percent. Alec Kass, who has assembled a list of over 200 vermouths as beverage director at New York’s Rosevale Cocktail Room at the Civilian Hotel, says vermouth “is closer to wine, in many respects, than it is to spirits.” It can be drunk straight, in a wineglass, on the rocks or in a dazzling array of cocktails.

Vermouth’s defining botanical is wormwood. (The name “vermouth” may have come from wermut, the German word for wormwood.) While some countries require the inclusion of at least a little wormwood in order for something to be called “vermouth,” most producers don’t use much. And some, particularly those in the New World, avoid wormwood entirely. Other common botanicals include gentian, cinchona, rhubarb, cinnamon and citrus, and the number of botanicals in vermouth can range from a mere handful to more than 50.

There’s evidence that fortified and aromatized wine, some of which included wormwood, was produced across the ancient world, from China to Greece and beyond. Wine was commonly fortified for preservation, and botanicals were often added for purported medicinal benefits. While doctors today are unlikely to espouse vermouth as a cure-all, its appetite-stimulating properties give it a starring role in aperitivo hours across the globe.

Sweet

Sweet vermouths deliver complexity of flavor—from bitter to nutty, piney to fruity—that few beverages can match.

Navazos Palazzi

Spain | $32 | 17.5% ABV
A collaboration between the boutique Sherry négociant Equipo Navazos and the importer Nicolas Palazzi, this standout boasts a base of oloroso Sherry aged five years in oak. Red currant, pumpkin pie spices, Mexican chocolate, salted nougat.

Decanter: Family values in Cognac and Armagnac

The biggest names in Cognac and Armagnac have earned their success for good reason, but look further and you’ll find a plethora of fascinating, high-quality and characterful spirits made by the many smaller, family-oriented producers across the two regions.

 Richard Woodard
March 15, 2024

The great houses of Cognac and Armagnac are rooted in family names – from the arrival in the Charente of Jersey native Jean Martell in 1715, to the decision nine years later by local wine-grower Rémy Martin to start bottling spirit under his own name.

Hennessy Cognac founder Richard Hennessy was an Irish officer in the army of Louis XV, while Emmanuel Courvoisier laid the foundations for the eponymous Jarnac Cognac house when he joined Louis Gallois in business in 1796. Further south, in the town of Condom, Pierre Etienne Janneau started his Armagnac business, in association with Joseph Dubourdieu, in 1851.

Over the centuries, these leading producers have passed into the hands of multinational companies and large conglomerates – in late 2023, it was announced that Italy’s Campari Group had agreed to buy Courvoisier from the Beam Suntory group in a deal worth up to US$1.2bn. Family business, you might say, has become big business.

But, beyond these mega-brands, family connections still run deep in both regions, and in the vineyards and cellars of some of their most quality-conscious producers.

Improving with age: six delectable Cognacs and Armagnacs

Frapin Château de Fontpinot XO 100th Anniversaire

Cognac

From the resurrected 1923 label to the superlative blending, everything about this just oozes class. Heady hedgerow florals, luscious tropical fruit, toasted almond/hazelnut and just a whisper of elusive rancio. All that’s best about Cognac in one glass. Alcohol 41%

Imbibe Magazine: 13 to Try: Vermouths

NAVAZOS-PALAZZI VERMUT ROJO

Some of the most lusciously drinkable vermouths these days are coming from Spain. And this arresting rojo proves that sippable doesn’t mean simplistic. Hailing from Jerez, this oloroso-based vermouth from wine and sherry negociant Equipo Navazos and self-described “provider of geeky spirits” importer PM Spirits is as sultry and elaborate as they come. It features a texture so robust it’s almost chewy and a skillfully stacked set of floral botanicals and spice that rings every aromatic bell. Pour it over ice to taste its flavors slowly unfurl. Or mix it into a mezcal Negroni if you want to blow the roof off the place. $34.96, astorwines.com

Liquor.com: The 11 Best Vermouths for a Negroni, According to Bartenders

Take the guesswork out of your vermouth choice with these expert recommendations.

ermouth is frequently a forgotten cocktail ingredient. When it comes to classic Martinis or Manhattans, it’s often overshadowed by the base spirit.

However, if you consider that the Negroni consists of equal parts gin, vermouth, and aperitivo, your choice of vermouth suddenly becomes more important.

“Vermouth is the often-overlooked instrument in the symphony of a well-crafted Negroni,” says Stevan Miller, the bar lead at Michelin-starred Esmé in Chicago. “It orchestrates a delicate dance between the boldness of the base spirit and the bitterness of your chosen aperitivo. Vermouth is a diplomat. It harmonizes the diverse elements at play.”

We consulted bar pros from around the country to share their preferred sweet vermouths to use in a Negroni. Try one of these recommended bottles for your next cocktail hour.

Best for a Dry Negroni: Navazos Palazzi Vermut Rojo

Robby Dow, bar director of Olivero in Wilmington, North Carolina, is excited by the emergence of sherry-based vermouths. This particular bottling, a favorite of his, is a collaboration between Nicolas Palazzi of PM Spirits and sherry broker Equipos Navazo.

“The duo serve as a guiding light for sourcing and importing some of the best products from around the globe,” says Dow. “This vermouth is no different.”

It’s a great choice for those who may have grown weary of the juicy, vanilla-forward Italian styles of vermouth, he says. “Navazos Palazzi Vermut Rojo comes across much drier and more savory with notes of juniper, anise, and coriander, with a subtle off-dry sweetness from the oloroso sherry,” says Dow. “These savory elements are a perfect marriage when stacked up next to Campari and a nice bold London dry gin.”

Decoding Cocktails's Substack: Podcast ep. 52: Nicolas Palazzi of PM Spirits

If we wouldn't drink it, we won't sell it.

Nicolas Palazzi is an engineer turned spirits importer. Originally from Bordeaux, France, he lives in Brooklyn, where PM Spirits (named for his father, Paul-Marie Spirits) is located.

Nicolas Palazzi

I first became aware of PM via a Roffignac cocktail I had in New Orleans at Peychaud’s Bar. It was PM’s blanche armagnac named COBRAFIRE and a raspberry shrub. It was a stunning drink, and isn’t the branding fantastic?!

Cobrafire – Blanche Armagnac

One thing Nicolas discussed during our conversation that I didn’t probe for more info on is aging additives. Even though additives are generally put into something to mask an inferior product or to speed up the process, Nicolas said there are instances where additives can be a good thing. He says a great B.S. meter for additives is, does this make the overall production process more or less expensive? You can read more about additives on PM’s blog.

Want more on Nicolas and PM? Their blog #DrinkLessDrinkBetter has a piece on his story called “Bordeaux to Brooklyn.” You can also find more in Vogue, Saveur, and The Agave Social Club podcast.